USA | Coffee and a bagel schmeared with cream cheese has long been a beloved breakfast pairing.
Philadelphia and Ziggi's Coffee have teamed up to reimagine the morning routine with a creamy new combination inspired by the iconic duo, introducing the Philadelphia Everything Bagel Latte.
The limited-time beverage has marked Philadelphia's debut in the drinks category and Ziggi's first-ever savoury latte, as coffee lovers increasingly seek unique flavour experiences.
Featuring Ziggi’s fan-favourite iced latte topped with Philadelphia cream cheese cold foam and finished with everything bagel seasoning, the Philadelphia Everything Bagel Latte has tapped into this growing flavour curiosity.
"The Philadelphia Everything Bagel Latte is a fun way to showcase the versatility of our cream cheese while staying true to the flavour combination consumers already know and love," said Traci Graziani, Head of Away From Home Brand and Trade Marketing for Philadelphia Cream Cheese.
“For over 150 years, Philadelphia has brought creamy, delicious flavour to the foods people love most. Whether on a bagel, in a recipe or now in your morning coffee, Philadelphia continues to deliver the creamy taste that makes every bite or sip Really Philly Good."
This take on a morning classic was also a natural extension of what Ziggi’s already does as its Everything Bagel Breakfast Sandwich has been consistently one of the brand’s top-selling breakfast items, and flavoured iced lattes have been the backbone of its coffee menu.
As consumers continue to embrace cream cheese beyond its traditional role as a spread for bagels or toast, Philadelphia has also found new ways to showcase its versatility across cooking, baking, snacking and now beverages.
The Philadelphia Everything Bagel Latte is available until the 17th of August at participating Ziggi's Coffee locations.
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