Rocketman, a whimsical party bar in the heart of Auckland, has delved into the world of alcohol-free drinks, expanding its offerings to meet consumer demands.
In a place where mischief and madness know no bounds, the team at Rocketman believe in having a good time, whether prompted by a cocktail or a mocktail.
Vince Schiller, venue manager at Rocketman, has curated a delicious selection of alcohol-free offerings that explore complex flavours.
When asked about the importance of providing zero percent drinks, Schiller elaborated on the importance of recognising the need for more alcohol alternatives.
"We are conscious of the fact that some people want to go out and have a good time without drinking," said Schiller.
Vince Schiller
"It was important to us to make sure that we could provide something tasty and enjoyable while being alcohol-free."
Many of Rocketman's mocktails are based on classic cocktails, with fresh ingredients setting them apart from classic RTDs. Although they don't have the same bite as alcoholic drinks, Rocketman aims to offer complexity and balance.
To ensure its products maintain taste and quality while remaining a 'better' alternative, Schiller has focused on making fresh, made-to-order drinks that pack just as much flavour as a standard cocktail.
"I think the industry in general is starting to focus less on something that mimics flavours of alcohol and more on creating unique and tasty products that can stand out on their own," added Schiller.
"That's where I think the future of non-alcoholic beverages is: playing into a product's strengths, not trying to be something it's not."
Rocketman is known for its innovative approach to the stereotypical bar scene, offering a retro environment with a lively music scene. Regarding its menu, the non-alcoholic plum wine from Heiwa Brewery is the perfect pairing for alcohol-free communities.
Looking forward, Schiller expressed interest in the unexplored world of amari and aperitifs.
"There are so many wonderful low-alcohol offerings with soda, a spritz, or some fresh juice. Take Cynar, for example. It's a wonderful Italian amaro made with artichoke leaves," he said.
"Just a shot of it in a tall glass with soda goes a long way, packs a lot of flavor, and in terms of alcohol content, it is very close to a low-abv beer."
Due to growth within the non-alcoholic community, Schiller and the team at
will continue to expand into the zero-alcohol market, designing delicious alternatives for consumers.
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