EUROPE | PepsiCo and KFC have launched the KFC x Doritos Loaded, a new street food-inspired menu platform.
Bringing together two iconic brands, KFC x Doritos Loaded has combined KFC's freshly prepared 100 percent chicken breast Crispy Tenders with the bold crunch of Doritos corn tortilla chips, layered with guacamole, pico de gallo, jalapeños and Mexican-inspired sauces.
Designed as a complete meal, the product has been assembled fresh to order and served in a specially adapted Doritos bag that opens horizontally to create a convenient serving tray. The format was designed to help maintain temperature and texture whether enjoyed in a restaurant, on the go or through delivery.
The launch represents a significant milestone in the strategic Away From Home collaboration between PepsiCo and KFC, bringing together two globally recognised brands to create a distinctive new eating occasion.
Developed with both consumers and restaurant teams in mind, the platform has combined bold flavours and quality ingredients with a streamlined preparation process that supports fast service and consistent execution across participating markets.
KFC x Doritos Loaded was developed to meet growing demand for flavorful, shareable and convenient dining experiences. The platform can be enjoyed as a satisfying individual meal or shared among friends, making it well suited for social occasions and group gatherings.
The launch reflects both brands' focus on creating memorable experiences that bring together great taste, convenience and innovation.
KFC x Doritos Loaded will be available for a limited time beginning in August at participating KFC restaurants across 27 countries, as well as through the official KFC App and authorised delivery platforms.
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