Creating a quick, easy and healthy dinner, a warm comforting drink to relax after a long day or adding to water to make a refreshing drink keep you hydrated, it has never been easier with Just Fresh. Just Fresh gives you the option to add a little or a lot without all the messy prep or the hassle of sourcing the real deal. With all the hard work done for you – its Good honest convenience in a pack.
What is your company background, how did you start the business?
At the heart of the Just Fresh Co story is locally owned company Red Shoots Ltd, who launched the Kiwi favourite Lemon Fresh 10 years ago. The Red Shoots founders James and Rhona have been seeding the idea of expanding the Lemonfresh range for many years alongside their partnership with Ranadi Organics, a Fiji farm owned by James’s family for three generations. Ranadi supply Red Shoots with nutrient rich, organically certified ginger and turmeric for Just Fresh Co's Ginger and Turmeric Fresh Juices.
What is the current product range and variants and how do these products stand out in the market?
We are here to help you create a quick, easy and healthy dinner, a warm comforting drink to relax after a long day or a refreshing drink keep you hydrated. If you have ever tried to peel, grate or juice turmeric you will know it's hard, messy and you never want to do it again.
That's where we come in, it has never been easier to get these superhero ingredients into your daily routine than it is now with Just Fresh. Just Fresh gives you the option to add a little or a lot without all the messy prep or the hassle of sourcing the real deal. With all the hard work done for you – its good honest convenience in a pack.
These easy-to-use pouches contain nothing but juice and have countless uses in cooking, hot beverages, smoothies, or juices. Just open, pour, close and refrigerate. Done!
What are the plans for the business moving forward, is there any expansion on the horizon?
We are expanding globally with distribution discussions occurring in the US, UK, Japan, the UAE, Australia, Singapore and China.
Where are your products currently available to buy, and are you looking at or wanting to expand your availability?
They are available in all major grocery stores.