A world leading open digital lifestyle platform has partnered with a popular food delivery platform to support the New Zealand hospitality sector through COVID-19.
Alipay has launched a new partnership with food delivery platform Hungry Panda to support New Zealand hospitality businesses as they adapt and rebuild their operations following the easing of COVID-19 restrictions.
The New Zealand Government’s decision to begin easing restrictions has enabled businesses to recommence takeaways and meal deliveries, providing an important opportunity for the industry to resume trading.
The Zero Contact partnership, which draws on Alipay’s experience supporting hospitality businesses in China during their earlier COVID-19 outbreak, will provide a new mobile channel for New Zealand businesses to offer meal and grocery delivery specifically aimed at New Zealand’s 230,000 Chinese residents.
Alipay users can access the Hungry Panda delivery platform through the app, with the additional assurance that orders are prepared and delivered in a zero contact process. Users will be able to order both groceries from participating grocers and supermarkets, and meals from participating cafes and restaurants.
The initiative would support New Zealand’s hospitality sector to better engage with the Chinese New Zealander community during the COVID-19 pandemic, and provide a greater degree of assurance to customers concerned about the safety of home delivery.
“Drawing on Alipay’s experience supporting restaurants during the earlier COVID-19 outbreak in China, we hope this campaign will encourage businesses to digitise their offering and utilise our channels to engage with our substantial Chinese New Zealander community,” explained Alipay ANZ Director John O’Loghlen.
“We also hope the stringent safety measures we are implementing, including zero contact delivery, will provide consumers with the confidence they need to continue supporting the industry. By taking care of each other in this difficult time, we are helping ensure the future viability and strength of New Zealand’s vibrant and world-renowned culinary scene.”
The Zero Contact campaign has already attracted significant demand from consumers, with an increase of more than 500 percent in Alipay orders made through the Hungry Panda platform in April compared to March.
The campaign will leverage Alipay’s experience enabling businesses to continue operating during the peak of China’s COVID-19’s outbreak. During that period, Alipay supported and enabled the operations of one of China’s top grocery supply chain service providers, Meicai, which saw a 300 percent increase in transactions and over 800,000 new users in just one week after partnering with Alipay to promote its services during the pandemic.
Alipay is the world's leading open digital lifestyle platform operated by Ant Financial. Continuously innovating to bring mobile payment to the world, Alipay serves more than 1.2 billion users worldwide together and has evolved from a payment tool to become a one-stop digital lifestyle platform.
Hungrypanda is a professional Chinese food and supermarket delivery service platform created by Hungrypanda LTD. It provides online food ordering, delivery and other derivative services in the catering industry.
Established in the UK in 2016, Hungrypanda quickly become the leader of Chinese food delivery in the UK, and successively developed into countries such as France, New Zealand, the United States, Australia, Italy and Canada.
