ECF Asia Pacific incorporating Reward Hospitality are pleased to announce an agreement to acquire Southern Hospitality - New Zealand. Subject to some final conditions it is expected that completion of the sale will be effective February 2023.
Established in 1989, Southern Hospitality has grown into the largest hospitality supplies business in New Zealand, with unmatched market share penetration across hospitality, healthcare, education, and accommodation. Over its 33-year history the Company has grown to span over 14 locations and employ 180 team members.
Southern Hospitality have developed several service offerings to complement their core business function of supplying food service solutions. These services include a strong product import program, kitchen design, stainless-steel fabrication, and extraction hood manufacturing. The collective strengths of the Southern Hospitality, Reward Hospitality and Safco brands in New Zealand will create a multi-disciplined network of companies, who are industry-leaders across various specialist functions.
In addition to ECF Asia Pacific’s recent acquisitions of Safco, Chemworks and Hisco, this latest acquisition further solidifies its position as the leading hospitality and care supplier in Asia Pacific. Becoming a part of the ECF Group will provide Southern Hospitality with access to a wider product offering and global group expertise in product sourcing, logistics and customer solutions.
The importance of maintaining local management is essential to our success and is something ECF Asia Pacific have an ongoing commitment to, and the team is thrilled to confirm Deborah Mackay will continue to lead the Company.
“We would also like to acknowledge Southern Hospitality’s founder Roger Fewtrell, who played an integral role in sculpting the Company into the successful business it is today. We wish Roger all the best with his future personal endeavours,” expressed David Bull, Managing Director ECF Asia Pacific, CEO Reward Hospitality.
“We are confident this acquisition will deliver benefits to customers, staff, suppliers and shareholders and confirms our commitment of being the distributor, employer and supplier of choice in Asia Pacific.”
