Atlanta-based restaurant chain Chick-Fil-A is allowing customers to prepare their own food with the launch of its Mealtime Kits. The kits, which will be available at 150 locations throughout Atlanta at the end of August, will make the chicken outlet the first major fast food chain to move into the meal prep market.
“We know our guests are busier than ever and need a variety of convenient dinner options,” said Michael Patrick, an innovation programme leader pushing the Mealtime Kits effort. “We designed our offering so our guests don’t have to order ahead, subscribe to a service or make an extra stop at the grocery store. They simply pick up a Mealtime Kit at one of our restaurants at their convenience.”
The service features five meal options with pre-measured ingredients that customers can pick up either from the drive-through or the counter. The five kits are Chicken Parmesan, Chicken Enchiladas, Dijon Chicken, Pan Roasted Chicken and Chicken Flatbread, each serving two people at a cost of $15.89 (approximately $25 NZD). They can be refrigerated at home for several days.
