For nearly 60 years, family-owned business Independent Fisheries has been a stalwart of the New Zealand commercial fishing industry with a firm focus on providing the best quality local seafood. From the very start it was important to the brand to know where the product came from – company founder Howard Shadbolt would drive to Bluff himself in order to ensure only the best quality oysters for his shop.

A lot has changed since those early days – the company now relies less on driving and more on the fleet of three ships based out of Lyttelton – but what hasn’t changed is Independent Fisheries’ commitment knowing where its fish comes from. The company has Marine Stewardship Council accreditation, which means it has a strictly controlled and audited chain of custody. It can track everything it sells, back to the vessel it was caught on and the day it was caught.

Restaurants can have full confidence in the ability of Independent Fisheries to deliver nothing but 100 percent real New Zealand fish that it caught itself. Independent Fisheries takes pride in the fact that it catches the fish it sells and only sells the fish it catches.