USA | Bakery chain Paris Baguette has unveiled a revamped rewards programme, mobile app and online ordering experience for customers.
Paris Baguette has made it easier for its customers to order online.
The bakery café chain launched a new and improved mobile app, online ordering experience and PB Rewards program that allows guests to bank points and spend as they'd like on their favourite pastries, cakes, handcrafted coffees and more.
"At Paris Baguette, we're known for the incredible quality of our freshly made in-house pastries, cakes and coffees, and with these new digital upgrades, we are able to elevate the guest experience at every touchpoint throughout our cafes," said Cathy Chavenet, Chief Marketing Officer at Paris Baguette North America.
"The enhancements to our tech stack are another exciting milestone for our brand as we continue to expand and open new locations throughout North America."
With Paris Baguette's new rewards program, guests can bank 1 point for every $1 spent to use however they choose on the products they love most. PB Rewards members earn points on every transaction, from online and mobile app to in-café orders, including online orders scheduled for pick up or delivery – and it's simple and easy to do.
Paris Baguette's new mobile app launch brings several new features and perks to guests that are user-friendly and make the rewards process easy, including placing orders directly in the app for convenient pick-up or delivery. It is also easy to complete challenges for exclusive offers and bonus points.
Paris Baguette is also teaming up with Olo Inc., a leading restaurant technology provider, to make online ordering and payments a piece of cake. Guests can now easily and seamlessly place online orders for their favourite Paris Baguette menu items to pick up at their local café or have them delivered to their front door.
Joining PB Rewards is free and easy, guests can download the new Paris Baguette mobile app today to create an account and start earning points. Current Rewards members can update or reinstall their existing app.
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