New Menu for IHOP Partnership

IHOP has added new menu offerings to coincide with the release of the upcoming Warner Bros. film, Wonka, for a limited time.

Through this partnership, nine new whimsical food and beverage items – including the new Wonka’s Perfectly Purple Pancakes and Dreamy Lemonade – will bring the joy of Wonka’s world to IHOP guests’ plates at participating restaurants across the United States until January 7th. Additionally, children 12 and under can dine free every day from 4 pm-10 pm, with the purchase of an adult entrée.

“IHOP has established itself as a highly creative and collaborative theatrical partner in the family dining category, and the latest Wonkamenu is the brand’s most creative partnership yet,” said Kieran Donahue, chief marketing officer at IHOP.

“Every good thing in this world started with a dream, and we are excited to continue serving more joy to more people every day and bringing families together for breakfast, lunch or dinner with this innovative menu of original items, inspired by the story of Willy Wonka.”

The new menu includes an array of names frequently featured in the new film. Some new menu additions include The Hoverchoc Pancake Tacos, chocolate pancakes filled with chocolate chips, cheesecake moose and sliced strawberries, the Fantastical Wonka Burger, made from 100 percent USDA Choice Black Angus beef, and a new Strawberry Hot Chocolate served with a drizzle of chocolate sauce and gold glitter sugar.

IHOP has over 65 existing menu items across its collection of more than 1,700 restaurants around the world.