United States | KFC has announced a new rewards programme called KFC Rewards. The programme will be run through the KFC app or website, where customers can earn points.
As a KFC Rewards member, when customers order through their Rewards Account on KFC.com or the KFC app they will automatically earn 10 points for every eligible dollar spent. Customers can redeem those points for free food rewards in KFC's Secret Recipe Vault, such as free eight-piece Kentucky Fried Chicken Nuggets, a free chicken sandwich or a free side. Rewards are continually rotating, which means there's always something new and delicious to discover.
"KFC Rewards is filled with free food and finger-lickin' good deals for our fried chicken faithful," said Nick Chavez, chief marketing officer for KFC U.S.
"This is only the beginning. Through our new loyalty program we will serve even more joy to our guests with incentives and special experiences that are only for our rewards members."
KFC Rewards members also get access to personalised offers for discounts or freebies. Members can earn even more points and exclusive offers by completing rotating challenges, such as ordering specific menu items. Customers can view their available offers and challenges at any time on the KFC app by visiting the "Rewards" tab.
There are over 29,000 KFC restaurants in nearly 150 countries and territories around the world.
