Smooth Sailing for Heineken

Heineken

When the Black Foils hit home waters this March for two days of action-packed racing at the ITM New Zealand Sail Grand Prix | Christchurch, supporters on the Platinum Lawn can look forward to enjoying two limited-edition SailGP-inspired cocktails, featuring the smooth sailing Heineken Silver as the hero ingredient. 

One of the biggest surprise culinary trends this year has been the explosion in popularity of ‘beer cocktails’ - and with new low-carb, smooth-drinking options on the market like Heineken Silver, they have never been easier to make. 

To celebrate the world’s most exciting racing on water returning to Ōtautahi, Christchurch, Heineken has teamed up with cocktail specialist Dave Ryan to craft two Heineken Silver cocktails with home-team favourite athletes from the recently rebranded Black Foils Blair Tuke and Joshua Junior fronting the campaign. Guests can look forward to enjoying the Silver Sunsetter - a light and bright spritz-style drink - and the Oceanic Heineken Highball - a rum and ginger drink with a refreshing spice.

"With the seemingly ever-evolving landscape of beverage consumption, beer is no longer just a standalone drink, but a versatile and delicious ingredient for mixology,” said Fraser Shrimpton, Marketing Director at Heineken.

“We're excited to showcase the versatility of Heineken Silver through these innovative limited-edition cocktails. By partnering with the ITM New Zealand Sail Grand Prix, we're not only celebrating the home team but also creating another immersive experience for fans to enjoy the event in a unique way”. 

Heineken Silver cocktails are available exclusively at the ITM New Zealand Sai Grand Prix in Christchurch this weekend. Enjoy adding a smooth sailing touch and refreshing twist to counter the supercharged and thrilling on-water racing unfolding out on the water.

To read more bar and beverage news, click here.