By acquiring Maketū Pies, New Zealand's largest privately owned caterer, Montana Group has preserved the iconic local brand.
One of New Zealand’s most beloved local brands will be jointly owned by a new company, with its owners working together to ensure its profits continue to benefit local communities.
Maketū Pies, which was placed into solvent liquidation in November by Te Arawa Management Limited, was purchased last week by New Zealand’s largest privately owned catering company, Montana Group.
However, in a unique and heart-warming move, the Maketū Pies brand and trademarks will be placed into a new joint venture entity, and licensed back to the production business. In turn, profits from the new licensing entity will support Te Arawa rangatahi with training and qualifications in hospitality and food production.
The development was announced at the Te Arawa Lakes Trust AGM yesterday and was well received by beneficiaries.
Te Arawa Lakes Trust Chairman, Geoff Rolleston, said the Trust is thrilled to have found a buyer committed to preserving the mana of Maketū Pies.
“Seeing Maketū Pies move into the hands of a business that values community and heritage as much as we do is incredibly encouraging. Their plans to use the licensing profits for our rangatahi development demonstrate their commitment to giving back and supporting future generations," said Rolleston.
“Both parties are excited about working together in the new entity – the partnership between Montana and Te Arawa combines industry experience with local knowledge, to ensure the success of Maketū Pies and help our people succeed in Hospitality and Food production. We are confident Maketū Pies will continue to be a source of pride for our local community and nation.”
A Montana Group spokesperson said the company is thrilled to add Maketū Pies to its growing operations across the North Island.
"Working closely with local iwi is central to our vision for Maketū Pies. We feel genuinely privileged to become part of this close-knit community, and have the opportunity to contribute positively to the local economy," the Group stated.
“Our immediate focus is on ensuring a seamless handover, looking after the existing team and maintaining the high standards that Maketū Pies is known for.”
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