Established Kiwi winery Yealands have launched the first wine app that allows the user to take a self-guided vineyard tour. Its new mobile app allows visitors to its Seaview Vineyard in the Awatere Valley, Marlborough the unique opportunity of taking their own self-guided vineyard tour.
International and local visitors to the app can take themselves on the 40 minute, 7.5 kilometre vineyard tour and stop at any of the 10 points of interest to experience first hand the industry innovations and carbon-zero initiatives that epitomise the brand’s philosophy to ‘Think Boldly, Tread Lightly and never say it can’t be done’.
“Our intention with this app is to enhance our visitors’ overall experience by engaging with them as they go on their own personal tour,” said founder of the Yealands Wine Group, Peter Yealands.
“It allows users to go at their own pace and focus on their particular interests, be it our breath taking views of the Cook Strait or many of the sustainable farm practices that we implement. We want visitors to leave having truly lived and breathed out philosophy and seen first-hand what Yealands is all about.”