Dave & Buster's Entertainment, Inc, Dave & Buster’s the ultimate destination for food, drink and entertainment has announced its continued international expansion with a pivotal franchise agreement. Positioned to extend its global presence, Dave & Buster’s has finalised a deal to open two locations in the Dominican Republic, elevating the total to 33 stores slated for international development.
Antonio Bautista, Chief International Development Officer at Dave & Buster’s, shared his excitement about entering the market.
"We are delighted to announce our expansion into the Dominican Republic, marking a noteworthy milestone in our global growth strategy. Dave & Buster's is set to make a significant impact by partnering with Grupo Pais, which is aimed at revolutionising the local entertainment and hospitality landscape. The vibrant market of the Dominican Republic presents a fantastic opportunity for us to bring the unique experience to new guests," said Bautista.
"Our partnership with Grupo Pais, known for its innovative and consumer-first approach, will allow us to set a new standard for entertainment in the region."
The company has implemented several strategic initiatives to ensure a successful global expansion, including a customisable footprint tailored to meet specific market requirements and localising menu offerings with high regional resonance to cater to local preferences and tastes. They have also introduced a proprietary dynamic pricing model to offer flexible pricing options, launched global marketing programs that are demographically agnostic yet locally executable, and implemented a unique amusement strategy and packages to differentiate themselves in the market.
“We are thrilled to introduce Dave & Buster's to the Dominican Republic. The brand's commitment to providing an unmatched combination of entertainment and dining fits perfectly with our market's demand for innovative experiences. This partnership promises to redefine entertainment in our country," said Juan Carlos Pais, CEO of Grupo Pais.
The company has also shared its excitement about offering localised entertainment and late-night programming for customers and introducing immersive experiences to enhance customer engagement in the competitive socialising space. With these initiatives, Dave & Buster's is confident they will provide an exceptional experience to their global customers.
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