Costa Coffee Goes for Gold

gold

UK | Costa Coffee has launched a new range of 'golden' beverages ahead of its sponsorship agreement at the Paris 2024 Summer Olympics.

Costa Coffee, has announced the launch of a new Golden Caramel drinks range, available in-stores and via Costa Express machines nationwide. As the official coffee partner of the Paris 2024 Olympics Games, the Golden Caramel range has been crafted to capture the essence of champions – with each drink designed to shimmer with a touch of gold.

Inspired by the electrifying energy of the Olympics, Costa Coffee's in-store range features a Golden Caramel Latte Macchiato, available hot or iced. This delicious drink includes a rich caramel syrup, finished with a dusting of bronze shimmer and a salted caramel-flavoured sauce drizzle - delivering a gold medal-worthy taste.

The company said that for those seeking refreshment in the heat of competition, the Golden Caramel Iced Latte Macchiato features a milk foam topping that is like sipping on clouds, as well as the yummy bronze shimmer and salted caramel flavoured sauce drizzle.

The Golden Caramel range extends to on-the-go customers as well. The Golden Caramel Latte and Golden Caramel Iced Latte are now available via Costa Express machines nationwide. For those seeking a sweet pick-me-up, the drink range combines espresso with caramel-flavoured syrup, finished with foamy milk, ensuring the taste of victory is always within reach. Tesco customers were the first to enjoy the Golden Caramel Latte range via Costa Express machines in Tesco stores nationwide, with two weeks early access to the hot and iced beverages.

"As the official worldwide coffee partner, we're thrilled to unveil our Golden Caramel Coffee range ahead of the Paris 2024 Olympic Games. Whether you're a dedicated athlete, an avid fan, or simply someone who loves the thrill of competition, these new drinks are designed to elevate the coffee experience and inspire customers to go for gold," said Sandra Ferreira, Beverage Innovation Director at Costa Coffee.