Super Bowl Sunday—a big win for the food industry

Super Bowl Sunday is the second-largest food consumption event in the United States behind Thanksgiving dinner. It is no surprise then, that Americans consumed around 12.5 million pizzas, ate 1.33 billion chicken wings, and drank 3.25 million gallons of beer during the Super Bowl. In a study conducted by the National Retail Federation, the average person spent $81.30 during the game.

If you laid out the pizzas consumed during the Super Bowl, they would stretch over 2367 miles—just short of the entirety of the United States from east-to-west. Domino’s Pizza said that most of their delivery drivers don’t mind working Super Bowl Sunday—traditionally, it’s the highest tipping day of the year.

Wings are another staple of any Super Bowl viewing party. In 2018, Buffalo Wild Wings sold more than 14 million traditional and boneless wings to fans of the game, this year they expected to do the same.

Budweiser bought a record 6.5 minutes of game advertising this year. However, every beer company hopes that they will be the drink of choice to quench the thirst of Super Bowl viewers.