FILLING THE CRAFT BEER VOID

Croucher Brewing Co. has released a new beer that adds flavour to the light beer selection. The company’s Lowrider “Very Small India Pale Ale” is a 2.5 percent ABV brew that they anticipate will change the game in light beer drinking. Available in 330ml bottles for the first time ever, Croucher hopes to bring the powerful hop and malt-centric characteristics of craft beer to responsibly drinking flavour aficionados.

Previously sold only in kegs and registering at 2.7 percent, Croucher Lowrider has pushed the boundaries of body and flavour in the lower alcohol game. Co-founder of Croucher Brewing and doctor of synthetic chemistry, Paul Croucher developed the recipe by testing the limits of yeast productivity in the fermentation environment.

“It is the only brewing recipe I’ve used my degree to create,” said Croucher. “We saw a lack of quality options in the lower alcohol segment of the craft beer market and knew we could develop something better.” The Croucher Brewing Co. is an award-winning craft brewery based in Rotorua, New Zealand founded in 2004 by Paul Croucher and Nigel Gregory and is one of the oldest craft breweries in the country.