FAIRTRADE FORTNIGHT

The fair trade movement has been around for over sixty years and can trace its origins back to the end of World War II. The initiative is designed to stabilise the incomes of farmers and workers around the world, as well as provide them with better working conditions and more opportunities to develop their communities. For the consumer, it means peace of mind when it comes to issues like traceability and ethical business – not to mention a quality product.

FAIRTRADE FORTNIGHT

This Fairtrade Fortnight, take a stand against economic injustice and empower farmers and workers in developing countries to improve their lives and livelihoods.

Each August, Fairtrade Fortnight is a reminder of the positive difference that is made to families and communities when customers purchase products carrying the Fairtrade Mark.

By choosing Fairtrade, you’re working to counter inequality in trade relationships.

The manufacturers of products carrying the Fairtrade Mark have paid at least a Fairtrade Minimum Price, set to cover the sustainable cost of production, or the market price when it’s higher, to the farmers and workers who grew the ingredients.

Producers are also paid an additional sum of money, the Fairtrade Premium, which they democratically decide how to invest.

It can be spent on a range of initiatives, from training and business management to community development initiatives, such as education, access to clean water and healthcare.

The positive impact of Fairtrade is felt by producers in developing countries around the world, including Sri Lanka, Kenya and Peru, as well as our neighbours in the Pacific Islands and Papua New Guinea.

Find out more about Fairtrade at fairtrade.org.nz

In recognition of Fairtrade Fortnight, Restaurant and Cafe Magazine has profiled some of the best Fairtrade NZ-certified products available.

The home of Good Fortune Coffee Company takes pride in looking after these many hands, beginning with the humble farmers, coffee pickers and bean sorters ensuring that all its coffee roasted and all the farmers and co-ops involved receive a fair deal for their work and the team will only roast 100% certified fair trade coffee. The many hands involved in selecting its finest beans also farm organically, these fair trade organic beans begin their journey in all corners of the world ready to be shipped to the people at good fortune eagerly awaiting their arrival. With all this hard work now heading Good Fortune’s way and its head roaster pushing his laden sack barrow towards the roaster its now the teams’ turn to do their bit…. Roasting, Blending, Grinding, Packing. The team want happy workers to produce fantastic coffee and its living wage commitment completes the package. Take care of the beans because so much care has been taken to deliver these beans to the consumer.

For more information visit www.goodfortunecoffee.co.nz.

Healthpak presents the largest co-ordinated range of sugar stick products available on the market today including a Fairtrade option. Specifically designed for those who understand the importance of presentation and quality. Now in degradable packaging!

For more information visit www.healthpak.co.nz.

Kōkako have been roasting their Fairtrade certified Aotea coffee for 10 years now and are staunchly committed to improving the livelihoods of the men and women who farm the beans for this blend. Aotea is a medium-bodied juicy coffee with notes of forest fruit and cacao; sourced from Fairtrade organic cooperatives in Papua New Guinea, Honduras & Sumatra. The Kōkako team have been lucky enough to visit the Papua New Guinean cooperative, HOAC, several times to see the first hand the impact a Fairtrade purchase makes. Choosing to look for the Fairtrade mark is one way we can collectively work towards an equitable distribution of wealth.

For more information visit www.kokako.co.nz

Fairtrade advocates for improved terms of trade for often marginalised growers that lose out in the mainstream market, supporting farmer communities with a stable income and beyond this, a Fairtrade Premium that is invested into community projects that enables the community to thrive “being able to see tangible positive change in the El Guabo communities where All Bananas come from, as a result of the Fairtrade Premium is what motivates our brand to continue to strive for success; the more bananas we sell, the more good we can do,” said Faye MacGregor, All Good Bananas GM Marketing.
Karma Cola may be just a fizzy drink but we’re serious about looking after the people who grow our ingredients. That’s why we wear the world’s most recognised ethical label — Fairtrade. “Fairtrade genuinely empowers growers and their families, in a way that’s bringing significant economic change that won’t be unwound,” said Matt Morrison, Karma Cola Co-founder.